Lisa Ross.

 

San Diego & Santa Fe

E-mail: lisa@lisaross.com

Tel: 858-755-7999

CAMPAIGNS

 

Lisa has a long and varied career in politics, from writing, message crafting, press relations, direct mail, grass roots organizing, targeted field campaigns, to fundraising.

Experience

SAS: Stop All Sprawl

2019

Social Media and Strategy and Website Design &  Implementation

Designed and implemented website and social media for Yes On A; No On B County Ballot measures.

 

Uke for Congress.

2006

Strategy and direct mail consultant; speech writer

Designed and implemented community based campaign, including designing and producing direct mail, door-to-door program strategy and speechwriting/debate training for Congressional special election

 

 

Roberts for Mayor.

2004

Campaign Manager

Managed nationally covered campaign to unseat incumbent San Diego Mayor; designed software, implemented systems, coordinated field program, served as spokesperson

 
Ross for City Council.

2000

Candidate

Ran for San Diego City Council against four well financed opponents. Intensive field and mail program using sophisticated campaign software put us within 380 votes of victory out of 47,000 cast.

 

Yes on Proposition M.

1998

Communications Coordinator

Directed communications and press strategy for successful passage of landmark land-use agreement. Worked for unusual coalition campaign committee made up of Sierra Club, Endangered Habitats League, Friends of Los Penasquitos Canyon Preserve League and Pardee Homes

 

Navarro for Congress

1996

Communications Director

Led all communications and served as campaign spokesperson for targeted Democratic Congressional race

 

Navarro for Supervisor

1994

Legislative Analyst, research; writer 

Opposition research, policy coordinator, editorial writer

 

No On Proposition C

1994

Media Consultant, Strategist 

Media strategy that defeated a $2.5 million campaign to open 12,000 acres for poorly planned development. Produced 30 sec spot & coordinated media message.

 

Navarro for City Council.

1993

Field coordinator, writer 

Directed field operation for San Diego City Council race; managed database; supervised phone banks

 

 

Clinton/Gore Coordinated Campaign.

1992

Phone Bank volunteer

Communications

 

Research

Writing

Direct mail design

Grass roots organizing

Message development

Social media

Press relations

Field

Computer Skills

 

PHOTOSHOP

ILLUSTRATOR

WIX WEBSITE BUILDER

DATA BASE MANAGEMENT

WORD

 

Education & Training

 

Democratic Party Communications Intensive Training.

 

University of Southern Calfornia.

BA Communications, MS Counseling Psycholgy