CAMPAIGNS
Lisa has a long and varied career in politics, from writing, message crafting, press relations, direct mail, grass roots organizing, targeted field campaigns, to fundraising.
Experience
SAS: Stop All Sprawl
2019
Social Media and Strategy and Website Design & Implementation
Designed and implemented website and social media for Yes On A; No On B County Ballot measures.
Uke for Congress.
2006
Strategy and direct mail consultant; speech writer
Designed and implemented community based campaign, including designing and producing direct mail, door-to-door program strategy and speechwriting/debate training for Congressional special election
Roberts for Mayor.
2004
Campaign Manager
Managed nationally covered campaign to unseat incumbent San Diego Mayor; designed software, implemented systems, coordinated field program, served as spokesperson
Ross for City Council.
2000
Candidate
Ran for San Diego City Council against four well financed opponents. Intensive field and mail program using sophisticated campaign software put us within 380 votes of victory out of 47,000 cast.
Yes on Proposition M.
1998
Communications Coordinator
Directed communications and press strategy for successful passage of landmark land-use agreement. Worked for unusual coalition campaign committee made up of Sierra Club, Endangered Habitats League, Friends of Los Penasquitos Canyon Preserve League and Pardee Homes
Navarro for Congress
1996
Communications Director
Led all communications and served as campaign spokesperson for targeted Democratic Congressional race
Navarro for Supervisor
1994
Legislative Analyst, research; writer
Opposition research, policy coordinator, editorial writer
No On Proposition C
1994
Media Consultant, Strategist
Media strategy that defeated a $2.5 million campaign to open 12,000 acres for poorly planned development. Produced 30 sec spot & coordinated media message.
Navarro for City Council.
1993
Field coordinator, writer
Directed field operation for San Diego City Council race; managed database; supervised phone banks
Clinton/Gore Coordinated Campaign.
1992
Phone Bank volunteer
Communications
Research
Writing
Direct mail design
Grass roots organizing
Message development
Social media
Press relations
Field
Computer Skills
PHOTOSHOP
ILLUSTRATOR
WIX WEBSITE BUILDER
DATA BASE MANAGEMENT
WORD
Education & Training
Democratic Party Communications Intensive Training.
University of Southern Calfornia.
BA Communications, MS Counseling Psycholgy